Powerhouse Ranveer Singh’s SuperYou Enters New Category with Protein-packed Multigrain Chips

After winning hearts with their protein wafers, SuperYou is back to shake up India’s snacking game, this time with the THINNEST, LIGHTEST, and MAAAAD TASTY SuperYou Multigrain Chips with 10 grams of Protein! Because SuperYou has now added protein to the snack India loves the most! Founded by Ranveer Singh and entrepreneur Nikunj Biyani, SuperYou launched with a simple mission to make high-quality protein accessible to everyone, through delicious, snackable formats. Their debut product, India’s first protein wafer, quickly became a game-changer in the protein snack market by blending chocolatey delight with protein.

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Now, the duo is shaking up the savory snack aisle with their latest innovation. Say hello to SuperYou Multigrain Chips, a bold new addition in the world of snacking, packed with 10g of protein, 3g of fiber. Now, snack lovers can munch away guilt-free with a mix of chickpea, urad dal, jowar, and rice flour.

Nikunj Biyani, Co-founder of SuperYou said, “India’s got a serious love for savory munchies, and we wanted to give that craving a smarter upgrade. These chips are packed with protein, big on crunch, and honestly, once you start, it’s hard to stop.”

Ranveer Singh, Co-founder of SuperYou said, "SuperYou Protein Chips bring the crunch, the flavor, and the fuel - all in one bite. It’s snacking that actually supports your hustle. With these protein-packed chips, we’re aiming to reshape an alternative to everyday snacking by taking away the guilt.”

To cater to every taste bud, SuperYou Multigrain Chips are launching in four irresistible flavors. Pudina offers a refreshing take on an Indian classic, while Cheese & Tomato delivers a tangy and cheesy delight. Sour Cream & Onion remains a timeless, creamy indulgence, and for a desi twist, there’s Super Masala, a chatpata blend that hits like your favorite street snack, full of warmth and spice.

SuperYou Multigrain Protein Chips are built differently. Whether you're a busy professional, a fitness buff, or just any teenager just looking for a solid snack, SuperYou fits right in. Perfect for work breaks, movie nights, or party bowls, these chips bring the flavor without the junk. While regular chips weigh you down with empty calories, SuperYou steps up with more protein, more fiber and no cholesterol, low fat, no added sugar and only 160 calories!

SuperYou Multigrain Protein chips will be available everywhere, following an omni-channel approach, with availability through SuperYou’s website and platforms like Amazon, Flipkart, Zepto, Blinkit, and Instamart. Offline rollout includes modern trade and retail outlets such as Reliance, 711, Noble Chemist, Wellness Forever, Ratnadeep and more than a thousand other standalone stores, ensuring widespread reach across key markets.

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